At NAB 2018 Shure announced that its 600 MHz wireless rebate program, which it launched in July to help wireless microphone customers and dealers react to the FCC’s Incentive Auction of UHF spectrum, has been extended through October 31, 2018.
[related]The rebate offers up to $500 per channel on the purchase of new Shure wireless microphones and personal monitor systems accompanied by the trade-in of wireless systems operating in the 600 MHz frequency band (614-698 MHz). Products from Shure and from other wireless manufacturers are eligible for the trade-in program.
According to FCC rules, wireless microphones and personal monitors that can operate in the auctioned UHF spectrum (616-653 MHz and 663-698 MHz) may not be used after a transition period.
If a local mobile broadband licensee begins using these frequencies before that date, the wireless user must change frequencies to avoid interfering with them.
“As a result of the recently completed Incentive Auction of UHF spectrum, wireless microphone users in the U.S. should plan for the retirement and replacement of systems that currently operate above 614 MHz,” said Mark Brunner, VP of corporate and government relations at Shure, after the FCC auction.
“Our number one priority is to help people make the transition from legacy products to new systems that will provide dependable service and comply with updated FCC regulations.”
Why Shure Extended Its 600 MHz Wireless Rebate Program
The extension of the rebate is intended to help wireless users adapt to changing conditions resulting from the reallocation of portions of the 600 MHz band to mobile broadband services, writes Shure in an NAB 2018 press release.
According to FCC rules, wireless microphones and personal monitors that are capable of operating in the auctioned UHF spectrum (616-653 MHz and 663-698 MHz) may not be used after a transition period. If a local mobile broadband licensee begins using these frequencies before that date, the wireless user must change frequencies to avoid interference.
“At Shure, we continuously strive to meet and exceed the expectations of our customers,” says Todd Pretty, product marketing manager at Shure. “Which is why we are providing more time for them to navigate the complexity of the changing spectrum conditions and transition their wireless inventory.”
Customers may submit rebate forms after the purchase of the following new Shure wireless products:
- BLX
- GLXD and GLXD Advanced
- PGXD
- PSM 300
- PSM 900
- PSM 1000
- QLXD
- ULXD
- Axient Digital
Download a rebate form and view a complete summary of the terms and conditions of this rebate program here.
Visit the Shure Incentive Auction Resource Center for more information about spectrum changes.
